How MAP benefits your business

Posted on 28 August 2020

We’ve explained the advantages of modified atmosphere packaging for the products you pack: maintained quality, extended shelf life, and the protection against pests and contamination. But if we look further than the product, we can also distinguish substantial benefits for your business. We’re highlighting the four main ones.

#1 You can expand your areas of distribution

Thanks to the longer shelf life, Modified Atmosphere Packaging opens up new geographic markets. For perishable goods, longer shipment distances become a possibility.

#2 You create a more sustainable supply chain

With Modified Atmosphere, you fight food waste. Since it increases the shelf life and stability of perishable products and protects them from pests, diseases, and contamination, you decrease the number of products that go to waste due to spoilage or pests. All this is possible without the use of chemicals or harmful products, which brings us to the next benefit.

#3 You can meet consumer demands for organic products

The demand for organically produced food is growing steadily. Thanks to Modified Atmosphere, you can jump on the wagon of the organic food trend. You can keep fruits and vegetables in great condition until they reach the consumer, without the use of chemicals or pesticides.

Not only the increased interest in organic food production, but also the increasing restrictions on the use of chemical pesticides factor in on the development of new pest control methods like MAP.

#4 You keep your products and business safe from pests

Last but not least: by keeping your products protected from pests, you also protect your organization. Companies that are affected by SPIs often suffer great economic damage. A survey conducted by Rentokil among 1000 companies shows that 60% of food processing companies reported suffering from annual revenue losses between 1 and 9 percent.

The Food Marketing Institute and the Grocery Manufacturers Association (GMA) revealed that the average cost of a recall to a food company is 10 million dollars. Indirect costs from reputation damage are not included in this, nor the risks pests pose on the health of consumers.

Taking care of your products means taking care of your business

Our team of experts is ready to help you explore the possibilities of MAP for your organization. Want to know more? Contact us.

Want to work towards sustainable supply chain management?

At Masterpack, we are continuously working towards better ways to pack and protect products. We proudly present our newest solution: Modified Atmosphere for FIBC’s. Download our latest whitepapers:

Testing and improving your packaging (1,6MB)
Modified Atmosphere in FIBC's (6,4MB)
Pest prevention and control in bulk packaging (2,8MB)

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